The objective of this comprehensive program is to prepare individuals for a career as entrepreneurs, or to assist those who have already started their business.
Supported with a substantial grant by the European Union, the program comprises of 20 web-based courses and face-to-face consulting sessions. Four stages of entrepreneurship are covered which are detailed below.
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Essentials of Entrepreneurship
- Introduction to Business Functions and Concepts
- Prerequisites for Entrepreneurship and Ethics
- Technological Opportunities and Horizons
- Research in Business
- Creativity
Incubation
- Business Idea and Product Development
- Basic Choices and Decisions
- Business Planning
- Legal Aspects of a Business
Setting-up a Business
- Business Finance
- Sales and Sales Channels
- Marketing and Advertising
- Procurement Strategies
- Organisation and Human Resources
Continuity and Improvement
- Financial Analysis
- Project Management
- Quality and Customer Satisfaction
- Managing Risk
- e-Business